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Fund products unimaginable a decade ago are being sold today to
retail investors and a wider base of institutions, insurance companies,
and wealthy individuals. More than 1,000 alternative and absolute return UCITS funds in Europe already captured $200 billion of assets.
The investment envelope is expanding with the convergence of alternative and traditional funds.
But managing innovation, its associated risks, and a more complex product and distribution landscape has become a big challenge.
Distributors are looking for products with lower volatility, low
correlations, and more consistent returns, but not everyone is able to
deliver. Beyond product, distributors also are looking for service levels that many managers still do not provide. Who is successful and why?
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Managing Investment Fund Innovation
Overview (pdf)
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